Ben’s Muffins is a microwaveable baking mix that lets you create fresh muffins in just minutes. Ben’s Muffins contains organic nuts and grains, no added sugar, no gluten and no preservatives.
While living at the Olympic Training Center, Ben Collins, a world-class triathlete and member of the U.S. National Triathlon Team, learned first-hand the difference proper nutrition makes on mental and physical performance.
He created his first product, Ben’s Muffins Original Mix, in his kitchen while a graduate student at the University of Chicago Booth School of Business. Balancing an MBA program with a full-time training and racing calendar, Ben’s performance began to diminish as he was constantly tired. He needed to find a way to get all the energy and nutrients he needed to perform, but was unwilling to give up the pleasure of eating a fresh and delicious breakfast.
The Original Mix was the product of experimentation, following the nutritional feedback from dietitians who Ben has access to as an elite athlete. Unlike other mixes, his Original Mix can be microwaved to produce a warm, fresh muffin, providing long lasting energy for hours.
Part instant pastry, part baking mix, always delicious!